Monday, February 07, 2005
An update on CID
I have settled on the final formula for CID and I have implemented it into my program Keywords Analysis which is available from http://www.cattle-ramp-seo.com/KeywordsAnalysisCID.zip
As I mentioned in an earlier post, CID should be seen as an alternative to KEI (and certainly not a replacement of KEI). CID works the same way as KEI but it takes more into account the competition (or supply numbers) of keywords. My understanding of KEI is that it favours high demand numbers. CID in contrast favours lower competition and so will generally suggest different keywords.
For example, CID will consider a keyword with demand of 270 and supply of 84,000 as "better" than a keyword with demand of 690 and supply of 420,000 simply because it has less competition than the second keyword. And less competition implies a greater chance of cornering that section of the market.
Whether you should use KEI or CID will depend on how you choose to determine the marketing potential of keywords: high demand or lower competition.
I have found through trials that in some cases, CID and KEI will suggest almost the same keywords to target. While in other cases, CID will suggest totally different keywords to what KEI does.
My program Keywords Analysis will determine both the KEI and CID of keywords at the same time. So you will be able to compare the keywords suggested by KEI and by CID numbers yourself and decide which one you want to use. You might even decide to use KEI in some cases, and CID in other cases.
I would love to read your thoughts and comments on CID as an alternative to KEI.
Enjoy!
As I mentioned in an earlier post, CID should be seen as an alternative to KEI (and certainly not a replacement of KEI). CID works the same way as KEI but it takes more into account the competition (or supply numbers) of keywords. My understanding of KEI is that it favours high demand numbers. CID in contrast favours lower competition and so will generally suggest different keywords.
For example, CID will consider a keyword with demand of 270 and supply of 84,000 as "better" than a keyword with demand of 690 and supply of 420,000 simply because it has less competition than the second keyword. And less competition implies a greater chance of cornering that section of the market.
Whether you should use KEI or CID will depend on how you choose to determine the marketing potential of keywords: high demand or lower competition.
I have found through trials that in some cases, CID and KEI will suggest almost the same keywords to target. While in other cases, CID will suggest totally different keywords to what KEI does.
My program Keywords Analysis will determine both the KEI and CID of keywords at the same time. So you will be able to compare the keywords suggested by KEI and by CID numbers yourself and decide which one you want to use. You might even decide to use KEI in some cases, and CID in other cases.
I would love to read your thoughts and comments on CID as an alternative to KEI.
Enjoy!