Sunday, May 21, 2006
Google Algorithm Update
One of the worst things, I think, about search engine optimization is having to/trying to keep up with the changes that search engines make to the way they index/rank a web site.
You can understand that search engines will regularly want to make changes to their indexing algorithm as, for one thing, there are people on the Internet who will seek to exploit any SEO technique available to try to artificially boost their ranking.
Another reason for an algorithm update is to offer better results to search queries. If a search engine does not list sites that are highly relevant to a search querry, then that search engine will not be around for very long. It is therefore always important for a search engine to tweak its algorithm to try and improve its search results.
Google has recently gone through an algorithm update dubbed 'big daddy' in an attempt to provide us with better results. Rather than reproduce here what the big daddy update is about, I will point you to 2 sites that will provide you the relevant information:
Serge
You can understand that search engines will regularly want to make changes to their indexing algorithm as, for one thing, there are people on the Internet who will seek to exploit any SEO technique available to try to artificially boost their ranking.
Another reason for an algorithm update is to offer better results to search queries. If a search engine does not list sites that are highly relevant to a search querry, then that search engine will not be around for very long. It is therefore always important for a search engine to tweak its algorithm to try and improve its search results.
Google has recently gone through an algorithm update dubbed 'big daddy' in an attempt to provide us with better results. Rather than reproduce here what the big daddy update is about, I will point you to 2 sites that will provide you the relevant information:
- http://www.seoelite.com/Lessons/GoogleBigdaddyUpdate.htm
- http://www.mattcutts.com/blog/indexing-timeline/
Serge
